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The best sales tools

Our selection: What you need in your GTM software stack

12 min read

^{B2B Outbound Sales: The 8-Step master plan for the entire calendar}

Why most B2B outbound campaigns fail

8 min read

^{B2B Sales 2.0: Why the modern salesperson must become a technical seller}

Why sales teams need tech skills as much as empathy and what the future of B2B sales looks like

7 min read

^{Ad Scouting: How to identify your target customers’ advertising strategies with Clay}

How to analyze advertising activities and turn them into relevant outreach, with clear examples

6 min read

^{The hidden costs in modern B2B sales: Why sales infrastructure becomes a budget killer}

How tech stacks cause costs to explode unnoticed and what smart teams can do about it

15 min read

^{The Art of Cold Email: How to Stand Out from 95% of B2B Spam}

What really works in cold emailing with clear examples and structure

12 min read

^{Pipeline Reality Check: 5 warning signs that tell you your forecast numbers are wishful thinking}

Why most sales forecasts aren't worth the paper they're written on