The challenge
Frontnow had growing demand and webinars that deserved a full room, but the data behind them could not keep up. The CRM was patchy and out of date, and there was no reliable way to turn interest in an event into qualified sales conversations. That was hardest in the public sector, where buying takes long and contacts change often.
What Scalantec built
The outcome
Full webinars, strong qualified pipeline (especially in the public sector) and a CRM that went from patchy and out of date to fully enriched and continuously updated.
"Scalantec filled our webinars, converted demand into strong qualified pipeline, especially in the public sector, and transformed our CRM from fragmented and outdated into a fully enriched, continuously updating growth system."
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