Mutual Action Plan (MAP)
A shared document, agreed by buyer and seller, listing every step to signed contract and go-live, each with an owner and a date. It turns vague "let's circle back" endings into commitments both sides can check, and surfaces steps the seller didn't know about, like security review or procurement. A buyer who won't co-own the plan is not yet buying.
More terms from Pipeline & Deals
- Sales Funnel
- Sales Pipeline
- Pipeline Coverage
- Deal Stage
- Sales Velocity
- Win Rate
- Sales Cycle Length
- Sales Forecasting
- Champion
- Economic Buyer
- Speed to Lead
Growth without the headcount.
Knowing the vocabulary is the easy part. In a free 30-minute call we look at what it would look like running on your stack.
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